For the last two decades, the popularity of lifestyle journalism has grown enormously, and the media have responded by expanding the scope of this type of reporting. Yet, few scholars of journalism have paid much attention to it, as it is often dismissed as not being’really’ journalism. But is it all that it’s cracked up to be? Let’s take a look. Here are some tips for understanding the field of lifestyle journalism.
First of all, lifestyle journalists are underpaid and are often treated as second-class citizens compared to their male counterparts. While this is understandable, it is frustrating to work in a profession where the best work will never get recognition. It’s not uncommon to find female colleagues who don’t value lifestyle journalism as much as their male counterparts do, and it’s common to feel pressured to attract advertisers as well as struggle to scale audiences.
In short, the definition of lifestyle journalism varies widely. It consists of a variety of niches, ranging from major current events to houseplant care. The genre’s aim is to elevate a cultural niche. By presenting a comprehensive and unbiased view of a subject, it can help readers make decisions that will improve their lives. For instance, a Sky News story on the diversity of Oscar winners looked at the diversity of the nominees
